Glenn Platt

Glenn Platt received his Bachelor of Arts in Economics (with departmental honors) from University of Florida and his MS and PhD in Economics and in Political Economy from Carnegie Mellon University, graduating in 1993.

He is currently a Professor of Marketing and has been Director of the Interactive Media Studies Program since 2000. Glenn, along with his colleague Prof. Lage, coined the phrase “inverted classroom” with a 2000 seminal work outlining the benefits of using technology to move active learning into the classroom and lecture outside of class. He has won the School of Business Teaching Effectiveness Award, the Associated Student Government Effective Educator Award, and the University’s Knox Award for Teaching. Glenn is President-elect of the International Digital Media and Arts Association.

Besides directing IMS, Glenn teaches the IMS/AI capstone consulting course as well as Internet Marketing. He consults in areas of Social Media Marketing, Digital Marketing, and Gamification.